Rice Bran Oil
When rice is processed, the hull and bran are removed. The bran is processed further and one product obtained is oil which contains sterols.

Reports in the literature (Vissers, et al, 2000) confirm that rice oil intake lowers cholesterol. In Visser's study, 28 men and 32 women, with normal blood levels of lipids and considered healthy, consumed 29 grams of margarine daily made with rice bran oil, or margarine made with sunflower oil for the control or a third margarine made with sheanut oil. Results showed that 2.1 grams of sterols per day in the rice bran oil margarine lowered total cholesterol by 5 % and LDL cholesterol (the bad one) by 9% compared to the control or sheanut oil.

These results are impressive because they occurred in healthy people with normal levels of blood lipids. Further, these results are similar to data used to obtain an FDA health claim for reducing the risk of heart disease for both oats and soy protein.

Brown rice already qualifies for the whole grain products health claim that states "Diets rich in whole grain foods and other plant foods and low in total fat, saturated fat and cholesterol may reduce the risks of heart disease and certain cancers"