USA Rice Council

Promoting U.S.-Grown Rice at Home and Around the World

Established in 1957, the USA Rice Council brings rice farmers, dues-paying mills, and other industry members together to steer the course for domestic and international promotion.  International programs are supported in more than 20 countries and implemented through USA Rice, that leverages additional industry dollars and the support of the U.S. Department of Agriculture’s Foreign Agricultural Service.  Domestic programs are designed to speed acceptance of U.S.-grown rice and tell rice’s good nutritional, economic, conservation, and sustainability story.
USA Rice Council Logo


Rice state promotion organizations and dues-paying mills that elect to send promotion funds to the USA Rice Council are members and allotted seats on the Board.

Board of Directors

•  The Board of Directors currently consists of forty-five directors (36 farmers and 9 millers)
      •  Number of farmer directors per state is based on a 3-year average of that state's dues.  Each rice farmer state organization selects directors to represent that state.
      •  Miller representation is also based on financial contribution.  Each contributing mill selects directors to represent that mill.
•  The members are elected to serve for a one-year term (the Chairman serves a two-year term).  
•  Meetings are held in conjunction with USA Rice Federation annual meetings.

Meet the Chairman

Marvin Cochran Presenting to Students

Marvin Cochran
Avon, MS

A third-generation farmer, Marvin Cochran grows 1,800 acres of long grain rice on the same Mississippi land on which his grandparents farmed in the 1960s.  He is a graduate of the Rice Leadership Development Program and has served on numerous rice organizations at the state and national level.  In addition to serving as the USA Rice Council Chairman, Cochran also serves on the Mississippi Rice Council, the USA Rice Farmers Board, and the USA Rice Board.

USA Rice Recent News

U.S. Rice Brings Unique Flavor to Texas Saké

Jan 18, 2018
Made in the USA
 Two bottles of sake surrounded by a pile of white rice
AUSTIN, TX – Texas, with its rough and tumble reputation, might be the last place you’d expect to find a saké brewery.  But here in the state’s capital, the Texas Saké Company has staked a claim as the state’s first and only saké brewery.  And even more impressive than their ‘lone star’ status, is the fact that they’re using Calrose rice when brewing up the iconic beverage.

“Unlike the traditional Japanese styles, which tend to be very clean and delicate, American sakés using Japonica very much love food,” says Trevor Wight, spokesperson for the brewery. “Calrose rice has a robust taste.  The initial flavors are nutty and savory with a fruit finish, which makes it perfect for brewing hearty American saké.”  This bold taste pairs nicely with a number of American cuisines, including southern home-style, Cajun, and even barbecue.

Adventurous culinary trends is one reason Wight feels Central Texas is the perfect place to brew saké, as well as the unique flavor of the mineral-rich aquifer water of the area.

One of the brewery’s goals is to bring quality saké made with U.S. rice to new markets.  “Most Americans’ exposure has been to mass-produced, lower-quality saké,” says Wight.  “I’ve found that when you put a good saké in front of most people, they’re impressed.  Plus there’s a general oversaturation in the beer and spirits market in the U.S., and people are starting to turn to other options.”

Texas Saké Company, located in the North Loop neighborhood of Austin, gives weekly public tours of the facility, explanations of their methods, and tastings of rice in the various stages of fermentation.  

According to Wight, the company is looking into experimenting with other kinds of rice -- provided, of course, that it’s U.S.-grown.