USA Rice Council

Promoting U.S.-Grown Rice at Home and Around the World

Established in 1957, the USA Rice Council brings rice farmers, dues-paying mills, and other industry members together to steer the course for domestic and international promotion.  International programs are supported in more than 20 countries and implemented through USA Rice, that leverages additional industry dollars and the support of the U.S. Department of Agriculture’s Foreign Agricultural Service.  Domestic programs are designed to speed acceptance of U.S.-grown rice and tell rice’s good nutritional, economic, conservation, and sustainability story.
USA Rice Council Logo


Rice state promotion organizations and dues-paying mills that elect to send promotion funds to the USA Rice Council are members and allotted seats on the Board.

Board of Directors

•  The Board of Directors currently consists of forty-five directors (36 farmers and 9 millers)
      •  Number of farmer directors per state is based on a 3-year average of that state's dues.  Each rice farmer state organization selects directors to represent that state.
      •  Miller representation is also based on financial contribution.  Each contributing mill selects directors to represent that mill.
•  The members are elected to serve for a one-year term (the Chairman serves a two-year term).  
•  Meetings are held in conjunction with USA Rice Federation annual meetings.

Meet the Chairman

Marvin Cochran Presenting to Students

Marvin Cochran
Avon, MS

A third-generation farmer, Marvin Cochran grows 1,800 acres of long grain rice on the same Mississippi land on which his grandparents farmed in the 1960s.  He is a graduate of the Rice Leadership Development Program and has served on numerous rice organizations at the state and national level.  In addition to serving as the USA Rice Council Chairman, Cochran also serves on the Mississippi Rice Council, the USA Rice Farmers Board, and the USA Rice Board.

USA Rice Recent News

USA Rice Talks Crop Insurance for Organic Rice Farmers, Trade, Conservation, and More at Northeast Louisiana Rice Forum

Feb 12, 2018
USA Rice's Michael Klein
talking crop insurance options
 MK in yellow shirt stands at podium holding white piece of paper, NELA meeting 2018
RAYVILLE, LA – Rayville rice producer and Vice President of the NELA Rice Growers Association Scott Franklin kicked off the Northeast Louisiana Rice Forum here last week by thanking the crowd for coming out to hear research reports from LSU AgCenter personnel and an industry update from USA Rice’s Michael Klein, vice president of communications and domestic promotion.

LSU Rice Breeder Dr. Adam Famosa discussed rice varieties available, including the pending release of a promising new jasmine variety; agronomist Dr. Dustin Harrell shared trend data with a detailed discussion of The ProvisiaTM System; weed scientist Dr. Eric Webster and plant pathologist Dr. Don Groth discussed pressures Louisiana rice is feeling and what steps growers can take to best position themselves for the 2018 growing season; and Dr. Sebe Brown, area entomologist, discussed the best strategies to reduce pest pressure while simultaneously protecting crawfish populations.

Klein shared an update on trade issues of particular interest to Louisiana including the latest on Mexico and the North American Free Trade Agreement, trade with Iraq, Haiti, and rice in food aid.  He also talked about the conservation efforts of USA Rice, who in partnership with Ducks Unlimited, the Natural Resources Conservation Service (NRCS), and other partners has brought more than $60 million in conservation funding to the rice industry - $11 million of which is specifically available for Louisiana rice farmers.

He also screened a video about the state’s Yellow Rails & Rice Festival that showcases the unique relationship between rice, birds, and conservation that was produced in part with a grant from the NRCS, and a video from a local high school student who won Honorable Mention in last years’ National Rice Month Scholarship Video Contest.

Klein wrapped up by discussing a USA Rice program produced in part with a grant from USDA’s Risk Management Agency (RMA) designed to help farmers of organic and traditional rice evaluate crop insurance options and choose the most appropriate product.

“We launched our crop insurance education program at the 2017 Outlook Conference and we are continuing our grower outreach through 2018,” Klein said.  “Our program is designed to help growers mitigate their financial risk, so we are encouraging everyone to take advantage of the information no matter what rice crop they grow.”