Ride With Rice Road Trip
The USA Rice Domestic Promotion Team finished the Ride With Rice Road trip in December 2018. USA Rice drove around the country talking with consumers about U.S.-grown rice, and along the nine-state route gave away 3,000 Aroma rice cookers and bags of U.S.-grown rice and made donations to charitable groups and schools!
The winner of the Rice Truck Raffle was announced at the USA Rice Outlook Conference in San Diego, California. Read about the winner and the entire rice road trip in the articles below.