ARLINGTON, VA – USA Rice, along with Meatless Monday, and the Whole Grains Council, is hosting an hour-long Twitter chat next Monday, June 3, at 2 p.m. EDT, to start a conversation about the essential role whole grains play in plant-based diets.
“Plant-based is a food trend everyone’s talking about and it’s important that the U.S. rice industry takes a lead in this discussion,” said Cameron Jacobs, USA Rice manager of domestic promotion. “We’re going to hear from a wide range of whole grain advocates about how natural, minimally processed foods, like rice, contribute to a way of eating with great benefits such as easier weight management, disease prevention, and a lighter environmental footprint.”
To participate, email Jacobs
for details and a preview of the chat topics or join the chat next Monday using the hashtag: #MMGrainsChat.
“Hosting the Twitter party is a cost effective way to reach consumers interested in this topic,” said Jacobs. “I encourage rice companies and producers to join in the chat next week during what will be a fast-paced exchange.”