The Rice Foundation Innovation Stage Headlines Opportunities at USA Rice Outlook Conference

Sep 07, 2017
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ARLINGTON, VA – The annual USA Rice Outlook Conference is the largest rice-specific gathering in North America, and this year’s event – set for the Henry B. Gonzalez Convention Center in San Antonio, Texas from December 10-12 – is bursting at the seams with opportunities to reach active rice industry leaders.

As many as 1,000 attendees are expected to visit the exhibit hall that is featuring a new innovative layout designed to enhance traffic flow.

“We actually ended up doubling the number of premium booth spaces we had because the new layout is so exhibitor-friendly, there just aren’t bad booth locations,” said Jeanette Davis, senior director of meetings for USA Rice.

At the center of the exhibit hall is the large USA Rice booth featuring spots to relax and network, and just beyond that is the newly branded Rice Foundation Innovation Stage, where exhibitors will be given 10 minutes to showcase new products, services, and techniques.

While the stage area has been evolving over the years, this is the first year the stage has been branded, and The Rice Foundation was a natural fit.

“The Rice Foundation has been supporting research, education, and the advancement of the rice industry since 1984 and the organization is synonymous with innovation, why wouldn’t we jump at the chance to drive that home to attendees,” said Charley Matthews, Jr., California rice farmer and current chairman of The Rice Foundation.

Davis said there are plenty of other sponsorship opportunities for companies looking to get their message out.  From hotel key cards, branded breakout sessions, and unique speaking slots, to giveaways for attendees and interesting signage prospects throughout the convention center, there are programs at all price points starting at $650.  The sponsorship brochure can be found here.

The USA Rice Outlook Conference is an annual educational offering for all segments of the rice industry and attracts growers, millers, merchants, researchers, exporters, end-users, industry affiliates, as well as government agency representatives, media, and agribusinesses from the six major rice producing states and beyond, and for more information, visit the conference website.