• WTO Rules Against COOL

    May 18, 2015
    WASHINGTON, DC -- This morning, the World Trade Organization (WTO) Appellate Body made public its ruling on the United States' Country of Origin Labeling (COOL) regulation on certain muscle cuts of meat, citing that the regulation violates international trade rules and has caused harm to Canada and Mexico, which complained to the WTO.
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  • Mexico Heralds Return of USA Rice’s “Paella Wednesday” Promo

    May 15, 2015
    U.S. Rice - the feel good foodUSA Rice’s wildly successful "Paella Wednesday" program is back. This year’s promotion, which runs from May through December, is being conducted at Sanborns, a major department store chain with more than 100 restaurants in Mexico City and the Metropolitan area frequented by approximately one million customers each month.
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