Hong Kong imports average more than 335,000 MT annually and generally has a preference for jasmine rice. Hong Kong imported 18,800 MT of U.S. rice in 2017, a 300% increase over 2016 exports. The growth in sushi consumption provides the best opportunity for U.S. rice.
USA Rice Activities
USA Rice works with the rice importers to introduce them to the U.S. rice industry and will occasionally exhibit at a food show. In May 2017, USA Rice participated in HOFEX, a regional food show where members met with local importers as well as importers from mainland China.