Sep 07, 2021
USA Rice extends condolences to the family and friends of William “Bill” Huffman, who passed away August 3, at the age of 76.
Bill grew up on a rice farm in Gridley, California. He graduated from Humboldt State University in 1967 with a degree in journalism and minors in political science and public relations that served him well in his 45-plus years in governmental relations and communications.
He initially worked for KFBK, a radio station in Sacramento, and also the Sacramento Bee. Bill’s career in agriculture began at the Federal Land Bank, and continued with Farmers Rice Cooperative (FRC) where he worked for 33 years as vice president of communications and governmental affairs.
“Bill Huffman was a wonderful person who made it his mission to know people deeply and build long lasting relationships,” said FRC President & CEO Rick Rhody. “He was a tremendous help to Farmers’ Rice, and the industry as a whole, for more than 30 years as he navigated Washington, DC, developing good policy for California rice growers. Bill will be missed but his legacy lives on.”
Bill was recognized for his professional achievements in 2009 when he received the California Rice Industry Award from the board of the California Cooperative Rice Research Foundation.
“Bill was a great ambassador for California rice,” said Tim Johnson, president and CEO of the California Rice Commission. “He knew everyone and made it a point to bring along the next generation of leaders. He was one of the best in our industry.”
Bill is survived by his wife, Sheila Huffman, four children, many grandchildren, and countless friends.
A private graveside ceremony for family and close friends will be held at a later date.