USA Rice in the Middle of International Trade Hub

People gathered around table display of different rice types
It takes all rice types
Feb 20, 2019
DUBAI, UNITED ARAB EMIRATES -- The 24th Gulfood Show, going on here from February 17-21, is the largest annual food, beverage, and hospitality trade show in the world, attracting traders and food professionals from all over the world.  And USA Rice is in the middle of the mix with a booth in the USA National Pavilion staffed by USA Rice members representing all different types of U.S. rice.

“Rice is a very important food in this part of the world,” said Eszter Somogyi, USA Rice marketing program director who is in Dubai for the show.  “USA Rice is here talking about U.S. rice quality, food safety, and logistical reliability.  We then connect potential importers with our members.”
Since its launch in 1987, the international exhibition has grown to promote Food & Beverage trade between more than 180 countries.  In 2018, Gulfood set records with 97,000 visitors attending and more than 5,000 companies exhibiting their food products.  These numbers are expected to be bigger in 2019.

“The important thing about the Gulfood Show is that it attracts buyers not only from the Gulf region but from all over the Middle East, and North and West Africa,” said Somogyi.  “It provides a great opportunity for our members to establish new business contacts as well as to conduct trade servicing for existing trade partners in the region.”