International Markets

Market Access & Promotion

Rice is one of the world’s most widely consumed grains and the primary dietary staple for more than half the world’s population.  American rice farmers grow 9 million tons of rice each year, just more than half of which is exported to more than 120 countries. 

The U.S. Department of Agriculture's Market Access Program (MAP), Foreign Market Development (FMD) Program, and Agricultural Trade Promotion Program (ATP) help the rice industry open foreign markets and promote our products abroad, with a proven track record of success in more than 30 overseas markets.  Learn more about our international market promotions below.

International Promotions

Recent News

Taiwan Celebrates America250 at Kennedy Center, floor graphic
Inside the exhibit hall at the Kennedy Center (photo by Marshy Janevicius©)
Jun 16, 2026
By Marshall Janevicius
Special to USA Rice Daily

WASHINGTON, DC – Hundreds of guests gathered at the John F. Kennedy Center for the Performing Arts last Friday as Taiwan hosted “Taiwan Celebrates America250” to commemorate the upcoming 250th anniversary of the United States and celebrate the longstanding friendship between Taiwan and America.

The event brought together diplomats, elected officials, agricultural stakeholders, business leaders, and members of the Taiwanese-American community for an evening focused on the shared values that have strengthened U.S.-Taiwan relations for decades.

Representative Alexander Tah-ray Yui of the Taipei Economic and Cultural Representative Office (TECRO) in the United States highlighted the close relationship between Taiwan and the United States, emphasizing the democratic principles, spirit of innovation, and commitment to freedom that unite the two societies.  He further recognized Taiwan’s 30th anniversary of democracy.
 
Guests also heard remarks from Alaska Governor Mike Dunleavy, who underscored the importance of strengthening ties throughout the Indo-Pacific region.  Alaska's strategic location and longstanding connections across the Pacific position the state as an important bridge between the United States and its partners in Asia.

The evening featured musical performances from Taiwanese artists and choirs, showcasing Taiwan's vibrant cultural traditions while celebrating the shared ideals that underpin the U.S.-Taiwan partnership.

Beyond the formal program, attendees explored exhibits detailing the history of cooperation between Taiwan and the United States.  One display highlighted decades of agricultural collaboration dating back to the post-World War II era, illustrating how technical exchanges, trade relationships, and shared innovation have strengthened both economies and reinforced people-to-people ties.

Taiwan remains an important market for the U.S. rice industry, supporting producers across multiple rice-growing regions.  Following its accession to the WTO in 2002, the country has been importing rice from the United States after establishing a U.S. country-specific quota (CSQ) in 2007.  The current U.S. CSQ is 64,634 MT, with an overall annual import quota from all WTO members of 144,720 MT.  Taiwan purchases primarily medium grain from both the South and California, but also purchases U.S.-grown long grain, short grain, and fragrant rice.

"Taiwan continues to be a valued trading partner for the U.S. rice industry because it recognizes the diversity and quality of American rice production," said Karah Janevicius, USA Rice director of international trade policy.  "The relationship extends beyond commerce to include decades of agricultural cooperation and mutual understanding.  Continued engagement and strong connections help ensure that U.S. rice producers remain well-positioned to meet Taiwan's evolving consumer preferences while strengthening the broader partnership between our two democracies."
 
Guests enjoyed authentic Taiwanese cuisine while gathering on the Kennedy Center's terraces overlooking the Potomac River.  Following an afternoon rain shower, a rainbow emerged over the nation's capital, providing a fitting backdrop to an evening centered on friendship, optimism, and international partnership.

As America prepares to commemorate its semiquincentennial this summer, Taiwan Celebrates America250 served as a reminder that the bonds between democratic partners are strengthened not only through diplomacy and trade, but also through cultural exchange, agricultural cooperation, and the enduring connections between their people.

For more information on USDA's export marketing programs, visit USDA's website and USDA's Foreign Agricultural Service (FAS) website